Since then, I’ve worked with small and medium-sized businesses in Ukraine and the UK across various industries, including fashion, beauty, fitness, hospitality, and construction. I’m always open to working with new industries and discovering fresh stories to tell.

What truly lights me up is meeting new clients – many of whom become friends. Every project is like opening a new book, finding a new path, or even encountering a reflection of myself through others.

Working with passionate business owners is my favourite thing in the world, and I can’t wait to collaborate with more of you. Let’s celebrate where you are in your life and business right now by creating compelling photography that tells your story.

Since then, I’ve worked with small and medium-sized businesses in Ukraine and the UK across various industries, including fashion, beauty, fitness, hospitality, and construction. I’m always open to working with new industries and discovering fresh stories to tell.

What truly lights me up is meeting new clients – many of whom become friends. Every project is like opening a new book, finding a new path, or even encountering a reflection of myself through others.

Working with passionate business owners is my favourite thing in the world, and I can’t wait to collaborate with more of you. Let’s celebrate where you are in your life and business right now by creating compelling photography that tells your story.

Follow me on Instagram

@_valeria.photography

Hi, I'm Valeria - Lera for short - a North East brand photographer. I blend artistic creativity with strategic branding to capture authentic and engaging visuals. 

My main goal is to create compelling content that truly represents your business, promoting genuine connections. 

People and their businesses matter. I draw inspiration from my clients and the unique essence of their work, infusing each shoot with sophistication and personality. Whether it's crafting sleek urban portraits, vibrant lifestyle shots, or elegant product photography, I love creating visuals that resonate with your audience. 

I believe the photography experience should be effortless, fun, and a true reflection of you and your brand. 

When I'm not behind the camera, you'll find me exploring the cafes, restaurants, and art galleries, or discovering hidden creative spots. I'm also a runner, cyclist, and yogi at heart, finding joy in an active lifestyle. My morning runs during travels are my personal way of saying hello a sleeping new city. 

Photography, travel, and an active lifestyle connect me deeply with the world - new businesses, new places, one step, one moment at a time. Whether capturing powerful brand imagery or exploring new streets, my aim is to be present, creative, and inspired. Let's bring that same passion to your brand, and create something amazing together. 

 
#timelessbranding 
 #newcastleupontynephotographer #brandingphotography #brandingphotographer  #newcastlephotographer #newcastlephotoshoot
Which cookie are you, really?

Chocolatey and dramatic? Caramel-sweet with a surprise center? Or maybe a little spicy?

I had the best time photographing pastry chef Svitlana @sweetmeats.sm as she whipped up these personality-packed cookies. And yes — there’s a B-roll moment where they crack open like they’ve got secrets to spill.

If you're an entrepreneur and want photos that show off your flavor — your products, your vibe, your story — let’s make something sweet together!

B-roll, team - @photo_alexkozlov 
📷 @_valeria.photography

#timelessbranding #personalbrandingvideo
Just wanted to share a small behind-the-scenes walk from a recent brand shoot with Sarah @sarahcalavera. The weather showed up, the city brought its color, and the graffiti walls gave us that extra edge.
Moments like these remind me why I love working with small businesses and bold creatives —there’s magic in the unexpected☺️.

#timelessbranding  #newcastleupontynephotographer #brandingphotography #brandingphotographer  #newcastlephotographer #newcastlephotoshoot #urbaninspo #graffiti #btsvideos #bishopauckland